Benchmark your roastery against the competition
Competitive intelligence tailored to specialty coffee roasters
Learn about your positioning and identify opportunities for standing out in a saturated market
Analysis of aggregated data from 200+ specialty roasters and 1,000+ single origin coffees
Including:
- Trends in origins being sourced by roasters
- Summary of coffee processing methods
- Pricing data by origin
- Pricing & origin positioning matrix
- Marketing analytics: website traffic, keywords, domain authority, and more
Why this report is an essential tool for roasters
Assess Positioning
Benchmark your origins, prices, and other metrics against your competitors
Identify Gaps
Find areas in the market where you can differentiate and lead
Optimize
Apply competitive insights to your own strategy for building awareness in a crowded market
$299
Gain your competitive edge
- Full Benchmarking Report
- Customized data for you
- Customized data for you
FAQs
Yes! Our data specifically focuses on small, specialty roasters to ensure our insights are actionable and relevant for roasters like you.
No, we are independent and are unaffiliated with any roaster.
We grow our roaster database and aggregate coffee data on a rolling basis through each quarter. The report will be available on a quarterly basis, typically within 30 days following the end of a quarter.
- are you the “value play” you want to be?
- How can I stand out for consumers in what origins i offer?
- Am i being experimental enough to catch attention?
- how will a price-sensitive visitor to my site interpret my pricing?
- Is my pricing in or out of alignment with the roasters I am competing with?
- What small-exporting origins can I focus on to be different?
- Does Google view my website as a high-authority website? What valuable partners are linking to my competitors’ sites, but not mine?
Yes! If you’re an aspiring roaster and want to get a sense of the landscape you could be operating in, this report can certainly help. You will learn how you can stand out against your future competition and carve out a niche for yourself.
Ready to learn how you stack up against your competition?
Join forward-thinking roasters already using data to stay competitive grow their businesses.
Our dashboard summarizes publicly available, sustainability-related information about your roastery
Contact us to ensure your platform and mission are being accurately reflected
